Now Reading: FSSAI Stops Sales of Several Old Monk and Whisky Variants
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FSSAI Stops Sales of Several Old Monk and Whisky Variants
The Food Safety and Standards Authority of India has prohibited sales of several rum and whisky brands over allegedly non-permitted flavours and misleading age claims. The action covers Diageo India brands including…
The Story in Brief
The Food Safety and Standards Authority of India has prohibited sales of several rum and whisky brands over allegedly non-permitted flavours and misleading age claims. The action covers Diageo India brands including McDowell’s No. 1 Rum, Bagpiper Deluxe Whisky, Antiquity Blue and Royal Challenge, as well as Old Monk’s The Legend, Gold Reserve and XXX Matured Rum variants.
FSSAI found the “7 years old blended” claim on Old Monk XXX Rum misleading, saying matured rum made up less than 5% of the blend while its main ingredient was unaged neutral spirit. After appeals by two manufacturers, the regulator conditionally allowed existing stocks to be sold if labels clearly disclose the products’ true nature. Notices were also issued to six other manufacturers in Maharashtra.
The Indian Opinion
Claims that the regulator has outlawed flavoured alcohol altogether would be as misleading as treating every label breach as proof of fraud. FSSAI says permitted flavouring can be used with a valid technological justification. The sharper issue is whether an age claim reflects the youngest spirit in a blend and whether buyers can understand what they are purchasing. Existing-stock labels should be checked in shops, and the regulator should publish the compliance status of every named brand.
Source: timesnownews.com
This story was synthesised by AI from the source linked above.
