Now Reading: Nagarjuna aims to restore old film distribution system
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Nagarjuna aims to restore old film distribution system
Nagarjuna Akkineni announced that Annapurna Studios is expanding into film distribution to bring back the old system where producers get their fair share. He made the statement at the pre-release event of…
The Story in Brief
Nagarjuna Akkineni announced that Annapurna Studios is expanding into film distribution to bring back the old system where producers get their fair share. He made the statement at the pre-release event of 'Pallaburusu', a Telangana rural backdrop film produced by Annapurna Studios and EPIC Studios. The film, directed by Uday Chauhan and starring Sudhakar Reddy, Muralidhar Goud, Gomathy and Prajwal, releases on August 14, his mother's birthday.
Nagarjuna said the studio, founded by his father Akkineni Nageswara Rao, has completed over 50 years. He also revealed that Telangana Deputy CM Bhatti Vikramarka had requested films with a Telangana backdrop during a visit to Annapurna School. The actor invited new talent to approach the studio with fresh stories.
The Indian Opinion
Nagarjuna's promise to 'restore the old system' plays on nostalgia, but film distribution today faces different realities: digital platforms, huge marketing costs, and multiplex dominance. The real test is whether Annapurna can offer producers better terms than current distributors. Also, the Deputy CM's suggestion to make Telangana-themed films raises questions about cultural push vs political patronage. Watch if 'Pallaburusu' turns a profit and if producers actually get paid faster under this new model.
Source: newindianexpress.com
This story was synthesised by AI from the source linked above.
